We're looking for a performance creative strategist to execute the creative roadmap alongside our lead strategist — writing briefs, running performance reads, and owning persona research across 2–3 personas.
About The Role
You'll work closely with our lead strategist across the full creative cycle: research, briefing, and performance analysis. You'll inherit a working system and a clear playbook, with the opportunity to take on greater ownership and grow into a senior strategist role as you build your track record.
Key Responsibilities
- Brief Production: Write 8–12 briefs per week, each tied to a hypothesis; move briefs from kickoff to v1 in under 72 hours
- Performance Reading: Run weekly performance reads — pull the dashboard, identify winners and losers, write the one-page retro; deliver every Monday without being chased
- Persona Research: Own research for 2–3 personas (Reddit, reviews, support tickets); build the language bank the team uses in their briefs
- Creative Team Partnership: Brief, review v1, give feedback, ship — be the creative team's primary point of contact for execution
- Roadmap Co-ownership: Plan the next 4 weeks of tests with the lead strategist; support priorities with data
- Playbook Documentation: Document every winning hook, format, and angle in Notion so the next hire ramps faster
Qualifications
- Experience:
- 2–4 years in performance creative or creative strategy at a DTC or growth-stage company
- Shipped at least one concept that scaled to $20K+/month — and can walk through exactly why it worked
- At least one round of structured customer research
- Skills:
- Read paid social data fluently — CTR, CPA, hook rate, hold rate
- Write briefs designers can act on without follow-up questions
- Independently identified at least one winning hook
- Mindset:
- Thrives in a high-output environment and wants to develop quickly
About Superpower
Superpower is a new health system on a mission to extend and enhance human life.
We started with lab testing, then data aggregation / digital twin, then an AI doctor, and now peptides.
Over the past 6 months, we have grown 10x whilst halving CAC. Now we are gearing up for hyper growth.
You can find more about us below:
- superpower.com/series-a
- Superpower Overview
- Culture at Superpower
Company Philosophies
- We are all here to genuinely do our life’s best work
- Insanely high talent bar, never settling. A players only (see Steve Jobs)
- We live to work as much as we work to live. But we sustainably espouse the superpower ethos of putting health first
- We aim to set the gold standard for team health culture on the planet — live the ethos!
Investors
- Forerunner (Top consumer healthcare VC in the world; early board members of Hims and Oura; Kirsten, founder of Forerunner, led our Series A)
- 8VC (leading health and bio investor)
- Evan Moore (Founder of Doordash; Partner at Khosla Ventures)
- Cyan Bannister (early investor into Uber and SpaceX, former partner at Founder’s Fund, regarded as one of the top angels in the world)
- Balaji Srinivasan (ex-Coinbase CTO and angel, ex-General Partner at a16z)
- Arielle Zuckerberg (active angel, tech leader, relatively famous brother)
- Cameron & Tyler Winklevoss
- Susa Ventures (tier 1 healthcare VC)
- Bond Capital (General Partner Jay Simons' early-stage fund within Bond)
- Long Journey Ventures (investor in Uber, Notion, Loom, Affirm etc.)
- Influencers
- Shaan Puri (angel and podcast host of my first million)
- Brooke Monke (50 million followers across socials)
- Logan Paul
- Steve Aoki
- Justin Mares (founder of Truemed)
- Giannis Antetokounmpo
- Kylian Mbappé
We’re proud to be a global team and welcome talent from around the world. We offer visa sponsorship and can support relocation to the United States for the right candidates. Much of our team is international, and we’re committed to building a team of top-tier talent.
