Channel Marketing ManagerDepartment: Marketing
Employment Type: Full Time
Location: United States
Reporting To: Shea Kopelman
DescriptionChannel Marketing ManagerDepartment: Channel Marketing
Location: [Central or West US, Remote]
Intermedia is seeking a
Field Marketing Manager to drive marketing growth
through our channel partners. In this role, you'll develop and execute go-to-market (GTM) strategies, co-marketing programs, and partner enablement campaigns that accelerate adoption of Intermedia's
intelligentcloud communications and collaboration solutions - including
UCaaS, CCaaS, and productivity tools.
You'll collaborate cross-functionally with
Channel Sales, Partner Enablement, and Product Marketing to deliver programs that align with business goals, strengthen SP relationships, and generate measurable revenue impact.
Key Responsibilities- Develop and execute joint GTM strategies with channel partners to drive awareness, pipeline, and customer growth.
- Design and deliver co-marketing campaigns - digital, events, webinars, and partner-led initiatives - using MDF and joint planning.
- Collaborate with channel sales and partner success to enable partners through messaging, tools, and content that accelerate deal velocity.
- Plan and manage regional and partner events, ensuring alignment with sales goals and measurable ROI.
- Track and report on marketing performance and ROI, providing insights to optimize future programs.
Qualifications- 1-3 years of B2B marketing experience, including channel or partner marketing with Service Providers, MSPs, or Telecom partners.
- Strong understanding of indirect sales models and channel partner go-to-market dynamics.
- Proven success building and executing joint marketing plans that drive partner-led revenue.
- Excellent communication, relationship management, and project leadership skills.
- Proficiency in Salesforce, Business Intelligence reporting, and marketing analytics tools.
- Experience in cloud communications (UCaaS/CCaaS) preferred.
What You'll Bring- A partner-first mindset with the ability to collaborate across teams and influence outcomes.
- A balance of strategic vision and hands-on execution.
- A data-driven, creative approach to driving partner success and measurable impact.
Why Intermedia- Opportunity to shape how Service Providers bring Intermedia's Intelligent Solutions to market.
- Collaborative, innovative environment that values initiative and growth.
- Competitive compensation and benefits package.
