Creator & Influencer Intern —
Extension Health · Earned Media · NYC West Village
Reports to: Will Allen, Marketing Manager — Earned Media
About Extension Health
Extension Health is the #1 longevity medicine practice in NYC. We sit at the intersection of clinical longevity and the cultural conversation around health, building one of the most distinctive earned-media programs in the wellness category. We work with founders, celebrities, athletes, and creators who care
about what's happening at the cellular level — and we tell that story through a growing pipeline of press, podcasts, brand partnerships, and creator collaborations.
About the role
We're hiring a Creator & Influencer Intern to support the ground-floor work of Extension Health's influencer and ambassador program. This is the role for someone super green to influencer marketing who wants to learn how creator partnerships, brand collabs, and earned-media work actually function inside a
high-output operation.
You'll work directly under the Marketing Manager, with day-to-day exposure to every part of how a creator program gets built — from sourcing the right voices, to managing the pipeline, to designing the briefs they execute against. You'll be in our West Village flagship sitting in on clinic strategy meetings, and in real-time decision-making for the brand.
This is not a coffee-run internship. You'll own real work from day one.
What you'll do
Pipeline management
- Maintain the Earned Media Pipeline in Notion (Prospect → In Progress → Done)
- Triage incoming creator inquiries and surface the ones that fit our brand
- Move records through statuses, log outreach activity, keep notes clean and current
- Pull weekly snapshot data for performance reporting
Influencer scouting
- Source and vet new creators across Instagram, TikTok, YouTube, Substack, and podcasts
- Research audience fit, brand alignment, follower quality, and partnership history
- Build target lists by category (longevity, fitness, wellness, beauty, finance, lifestyle)
Outreach and briefs
- Draft personalized outreach emails and DMs (under the Marketing Manager's review)
- Coordinate clinic-visit logistics (scheduling, intake handoff with Concierge, doctor sign-off where needed)
- Track post-visit follow-ups and content delivery
Creator management
- Be a friendly point of contact for creators
- Send welcome kits and ambassador gift boxes
- Track content drops and confirm publishing details (caption, tags, links, hashtags)
- Flag opportunities to upsell creators into deeper partnerships
Reporting and measurement assistance
- Help maintain the Creator/Influencer reporting dashboard
- Pull post performance data (views, likes, comments, saves, shares, link clicks)
- Calculate program KPIs — Cost-Per-Impression CPI and Cost-Per-Click (CPC), total reach, MoM growth
- Surface "what's working" insights to inform weekly strategy
What you'll learn
- How a creator pipeline gets built and managed end-to-end
- How to scout, vet, and value an influencer for partnership
- How to write briefs that creators actually deliver against
- How to design and measure influencer KPIs CPI, CPC, qualified reach)
- How earned media fits into the larger marketing engine of a fast-growing health brand
- Direct exposure to founders, celebrities, athletes, physicians, and senior leadership
Who you are
- A junior, senior, or recent graduate (or someone in their first year out of school)
- Interested in influencer marketing, brand partnerships, earned media, or content production
- Strong written communicator — outreach and briefs are 80% of the work
- Native to social platforms IG, TikTok, Substack, YouTube, podcasts)
- Organized and process-oriented — you keep tabs open and remember to close them
Nice to have
- Curious about longevity, wellness, performance, and the business of health
- Prior internship at a brand, agency, PR firm, or media company
Logistics
- Hours: TBD
- Location: West Village flagship + remote
- Duration: Summer to start, with option to extend
- Compensation: Expenses covered up to agreed amount per week
