Position: Sr. Marketing Associate
Corporate Office: San Ramon, California
Relocation Assistance: No (Local Candidates Are Encouraged to Apply and Will Be Given Preference)
Closing: We are accepting applications on an ongoing basis to build and maintain a pool of qualified candidates for this position. Applicants who meet the minimum qualifications outlined in this posting will be reviewed and considered as hiring needs arise. Please note that the screening, interview, and selection process may not occur immediately and will be conducted based on business requirements and staffing priorities.
Application Screening Process: As part of the initial screening process, selected applicants will be required to complete a 3-minute introductory video assessment and a series of questionnaires designed to evaluate their qualifications, experience, and alignment with the requirements of the position. Completion of both components is required for further consideration in the recruitment process.
Salary: $90,000 - $110,000. The successful candidate's starting base will be determined based on permissible, non-discriminatory factors such as skills, experience, and geographic location. It is not typical for an individual to be hired at or near the top of the base range for this role.

Who You Are
You are a versatile marketing professional who thrives at the intersection of strategy, creativity, and execution. You are energized by the opportunity to build brand awareness, drive customer engagement, and contribute to business growth through impactful marketing initiatives.

You enjoy collaborating with cross-functional teams and are comfortable working closely with sales, engineering, leadership, and technical subject matter experts to translate complex concepts into clear, compelling messages that resonate with target audiences. You have a talent for turning technical information into engaging marketing content that highlights product value and supports customer decision-making.

You bring a hands-on approach to marketing, balancing big-picture thinking with the ability to execute day-to-day initiatives. Whether managing digital marketing campaigns, developing content, supporting product launches, coordinating events, or analyzing performance metrics, you take ownership of your work and consistently deliver high-quality results.

You are highly organized, detail-oriented, and capable of managing multiple priorities in a fast-paced environment. You use data and insights to guide decisions, continuously improve marketing performance, and support lead generation and revenue growth objectives.

Most importantly, you are a collaborative, results-driven professional who is passionate about learning, solving problems, and contributing to the success of both your team and the organization.

Job Responsibilities and Expectations
This is not necessarily an all-inclusive list of job-related responsibilities, duties, skills, efforts, requirements, or working conditions. While this is intended to be an accurate reflection of the current job, management reserves the right to revise the job or to require that other or different tasks be performed as assigned.

Support the development and execution of marketing strategies to drive brand awareness and lead generation
Collaborate with Application Scientists, engineering, and sales teams to translate technical concepts into clear, compelling marketing content
Develop and manage marketing materials, including application notes, case studies, white papers, presentations, and product collateral
Manage digital marketing efforts, including website updates, email campaigns, and social media content
Support product marketing initiatives, including product positioning, messaging, and launches
Plan and coordinate participation in trade shows, conferences, and customer events, including logistics, materials, and follow-up activities
Generate and track marketing leads, supporting sales pipeline development and customer engagement efforts
Manage and maintain marketing systems, including HubSpot (or CRM), to support lead tracking, campaign execution, and performance reporting
Maintain and update marketing content and assets to ensure accuracy and alignment with current offerings
Conduct market and competitive research to inform strategy and identify growth opportunities
Collaborate with external vendors, designers, and agencies as needed to support marketing initiatives
Monitor and report on marketing performance metrics, providing insights and recommendations for improvement
Perform other related duties as assigned to support business operations

Minimum Qualifications

Bachelor's degree in marketing, business, communications, or a related field
3-5 years of experience in marketing, preferably in a technical, scientific, or B2B environment
Experience developing marketing content such as product collateral, presentations, or digital content
Proficiency with digital marketing tools and platforms, including website content management and email marketing systems
Experience using CRM systems (e.g., HubSpot) for lead tracking and campaign execution
Strong written and verbal communication skills, with the ability to translate complex concepts into clear, effective messaging
Strong organizational skills with the ability to manage multiple projects and deadlines
Proficiency in Microsoft 365 (Word, Excel, PowerPoint, Teams)

Preferred Qualifications

Experience in scientific instrumentation, life sciences, or a related technical industry
Familiarity working with engineering or Application Scientist teams to develop technical content
Experience creating application notes, white papers, or other technical marketing materials
Hands-on experience with HubSpot (or similar CRM), including campaign workflows and reporting
Experience supporting product marketing initiatives, including product launches and positioning
Experience coordinating trade shows, conferences, or customer-facing events
Basic understanding of analytics tools (e.g., Google Analytics or marketing dashboards) for performance tracking
Experience working in a small or mid-sized company with cross-functional responsibilities

Physical Requirements
These physical requirements are not exhaustive, and additional job-related physical requirements may be added to these on an as-needed basis.

This position is based onsite and requires regular presence in the office environment
Primarily operates in an office setting with frequent use of computers, phones, and standard office equipment
Ability to remain in a stationary position for extended periods while performing computer-based and administrative tasks
Ability to move throughout the office to collaborate with cross-functional teams, including sales, engineering, and Application Scientists
Occasional lifting and transport of marketing materials, event supplies, or packages (up to 20-25 pounds)
May require periodic travel to trade shows, conferences, and customer events, including the ability to stand for extended periods and manage event setup materials
Ability to communicate effectively with internal teams, customers, and external partners

What We Offer

At RheoSense, you can build an excellent job that grows into a meaningful and rewarding career. Our comprehensive benefits and workplace culture include:

Financial stability through competitive compensation, performance incentives, and retirement plans
Training and professional development to support long-term career growth
Health and welfare benefits, including medical, dental, vision, life insurance, and wellness programs
Paid Time Off (PTO) to support work-life balance
Paid parental leave for both maternity and paternity
401(k) retirement savings plan with a company match of up to 4%
Employee stock ownership (ISO) opportunities
A collaborative, creative, inclusive, and engaging team environment

RheoSense

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