Brand Marketing Manager - Brand Campaigns / Remote

Compensation + Premium Medical, Dental & Vision Coverage

We9re hiring a Brand Marketing Manager to take dedicated ownership of Steno9s brand campaigns across out-of-home, connected TV, podcast, direct mail, and paid social. You have 5-7 years of B2B marketing experience, and ideally, you9ve done this before. You9re comfortable with briefings, bring creativity, and present performance data. You know how to turn a brand idea into placements that run on time, on budget, and on message.

This role is on the Integrated Marketing team and owns Steno9s brand-building channels end-to-end. You9ll work closely with content & comms (who develop the brand narrative and creative), product marketing, and field marketing, and you9ll brief and manage external agency partners to bring campaigns to life and prove their impact.

You9ll Crush This Role If You

Own end-to-end execution of Steno9s brand campaigns across partner publishers, out-of-home (OOH) and connected TV (CTV), from creative development through media buying, launch, and optimization
Plan, buy, and manage podcast ad placements and paid social campaigns
Manage Steno9s presence across association directories and communities
Run direct mail campaigns, owning list strategy, creative, production, and send
Brief and collaborate with external agency partners and internal stakeholders to translate creative vision into channel-ready campaigns
Build a premium brand presence in priority markets, balancing brand-building with demand capture
Develop audience and messaging strategy for the litigation and legal professional segments we are targeting
Own creative briefs and apply a consistent framework for the moments that matter: the problem the audience is facing, how Steno solves it, and the impression we want to leave
Define and track the KPIs that prove brand impact: brand lift, share of search, and contribution to marketing mix modeling (MMM)
Manage budget, pacing, and reporting across all brand channels, and continuously optimize based on what the data shows
Maintain disciplined tracking (UTMs and clean attribution) so brand activity is measurable end to end

What Success Looks Like

Success means Steno shows up as the premium, top-of-mind choice in the markets that matter most. It9s brand campaigns that launch on time and on budget across OOH, CTV, podcast, direct mail, and social, measurable lift in branded search and awareness in target markets, and a clear, defensible read on how brand investment is contributing to pipeline.

Application Information

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Brand Marketing Manager