Kacmarcik Enterprises is seeking a creative and strategic Social Media & Content Manager to lead social media management and support content creation efforts across the organization.

This role is responsible for managing enterprise social media channels, planning and executing social content calendars, and creating engaging content that supports both B2B and B2C audiences. The ideal candidate brings a strong understanding of social media strategy and trends while also having the ability to capture, create, and write compelling digital content across platforms.

This is a hands-on role that blends social media management, content development, and creative execution in a fast-paced, multi-brand environment.

This role serves as the central point of ownership for social media management and digital content coordination across the organization.

This position reports to the VP of Marketing.

Key Responsibilities

Social Media Management

Manage enterprise social media channels across brands and initiatives
Plan and maintain social media publishing calendars
Schedule and publish content across platforms
Monitor engagement and manage community interactions
Establish and manage social media governance processes, including content review, approvals, and brand consistency across channels
Track social media performance and provide reporting, insights, and recommendations

Content Creation

Create and capture engaging content for social and digital platforms, including short-form video, reels, photography, and behind-the-scenes content
Write social captions, digital copy, and supporting messaging across multiple brands
Support content development for campaigns, events, internal communications, and culture initiatives
Identify opportunities to capture meaningful stories, projects, and moments across the organization
Stay current on social media trends, formats, and best practices

Digital & Campaign Support

Support paid social campaign execution and content optimization
Contribute ideas for campaigns, promotions, and audience engagement strategies

Qualifications

Bachelor’s degree in Marketing, Communications, Digital Media, or related field
3–5+ years of experience in social media management, content creation, or digital marketing
Experience managing social media platforms for brands or organizations
Strong writing and communication skills
Experience capturing and editing photo and video content
Familiarity with social media scheduling and analytics tools
Strong organizational skills and attention to detail
Ability to manage multiple projects and deadlines in a fast-paced environment

Preferred Qualifications

Experience creating content for both B2B and B2C audiences
Experience with short-form video and reels creation
Familiarity with paid social advertising platforms
Experience working across multiple brands or business units

About Kacmarcik Enterprises

Kacmarcik Enterprises is a family-owned organization based in Grafton, Wisconsin, with a diverse portfolio of businesses focused on manufacturing, community impact, and human performance. Our companies share a commitment to innovation, operational excellence, and creating opportunities for people and communities to thrive.

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Social Media & Content Manager